Firm Bridges Communications, the management group for Okyeame Kwame has released the brand book for the artiste.
The book, written by Annica Nsiah-Apau, the Brand and Business Development Manager who doubles as wife; after its official launch on 31st January, 2017 has gone into history as an unprecedented project by an African musician.
The 36 paged-document details the basic particulars of the artiste, who is referred to as OK, plus the brand standards, style, overview of its history, vision, personality, values among others.
According to the author, it became necessary to put out a collection of the brand elements to influence marketing campaigns, communication with stakeholders and products churned out from OK.
Get the brand book here http://issuu.com/okyeamekwame/docs/okyeame_kwame_brand_book